Food and Beverage Company Industry Sheet
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Demand planning and forecasting help food and beverage companies face industry challenges
The need to balance supply with increasingly varied demand is more critical than ever before. Food and beverage brands, manufacturers, and distributors must optimize inventory levels to have the right product variety and amount in the right place at just the right time. All of this must happen to guarantee sales and make revenue goals.
However, there are hard-to-determine variables to maneuver:
- New product adoption
- Ability to sync production with demand and capacity
- Demand volatility by trend, fad, and season
- Ability to complement time-series forecasts with sales-team knowledge
- Disparate or unintegrated data
- Sourcing, stocking, and ordering
- Omni-channel sales and fulfillment
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